Every bride deserves a dress that was made for her body, her style, and her wedding day. But the reality of the traditional bridal market the boutiques, the trunk shows, the sample sales is that most gowns were made for someone else. You just happen to be the one trying them on.
At Lace & Love by Shany Sasson, we do it differently. We are a boutique bridal studio in Israel, and for over 20 years we have made custom, made-to-measure boho wedding dresses for brides around the world primarily in the United States, United Kingdom, Canada, and Australia. This post is our honest case for why brides choose us: not marketing, just the real reasons.
1. The Price What You're Actually Paying For
A designer boho wedding dress in a boutique in New York, Los Angeles, or London typically costs between $2,500 and $6,000 sometimes more, and that's before alterations, which can add another $400 to $800.
At Lace & Love, our gowns start from $1,200 and are made entirely to your measurements, with no alterations needed. The effective saving is often $1,500 to $3,500 per dress.
When you walk into a showroom, you pay for prime retail real estate, a sales team, trunk-show fees, and the brand's margin. When you order from us, you pay for the dress. That's it and we put those savings into better materials, not cheaper ones. See for yourself across our full wedding dress collection.
2. The Relationship You Work With the Designer Directly
At Lace & Love, you don't submit a form and wait. You communicate directly with Shany the third-generation designer who will make your dress.
From the moment you order, Shany personally reviews your measurements, reaches out if anything needs clarifying, and walks you through every decision: neckline, sleeve length, lining color, back coverage, train length. Every detail is confirmed before a single piece of fabric is cut.
We offer WhatsApp consultations, especially for measurement guidance. Many brides in the US and Australia have done WhatsApp consultations with Shany to make sure every detail was right before production. That is what a boutique studio means: not a boutique price tag, but a boutique relationship. You can message Shany directly any time.
3. The Reliability 500+ Five-Star Reviews, 15 Years, 30+ Countries
Reliability is not something you can claim. It is something you earn order by order, bride by bride.
Lace & Love has been operating since 2011, shipping to brides in the United States, United Kingdom, Canada, Australia, Germany, France, the Netherlands, Denmark, New Zealand, South Africa, Singapore, and over 30 other countries. Our shop has accumulated over 500 five-star reviews with an average rating of 5.0 public, verified reviews written by real brides, not curated testimonials. A few recurring themes:
- "Fit perfectly no alterations needed."
- "Shany was so helpful and communicative throughout."
- "Better quality than dresses I tried on at boutiques costing three times as much."
- "Arrived beautifully packaged and even earlier than expected."
When you order from Lace & Love, you are ordering from one of the most-reviewed independent bridal designers in the world.
4. The Precision Made to Your Exact Measurements
We do not use size charts, and we do not make a size 8 dress and adjust it to fit you. We make your dress to your exact bust, waist, hip, height, and hollow-to-hem measurement.
When your dress arrives, it fits. Not approximately. Not "pretty well." It fits, because it was built around your body, not a mannequin. Most brides who buy from boutiques spend $400 to $800 on alterations not because boutiques make bad dresses, but because standard sizes don't fit individual bodies. With Lace & Love, that work happens before the fabric is cut, not after the dress arrives. The result: zero alteration costs, zero last-minute stress, and a dress made for one person you. Learn more about our made-to-measure wedding dresses.
5. The Quality Premium French Lace, European Fabrics, Handmade in Israel
Every gown is made from premium European fabrics primarily French lace, which is woven, not printed or stretch. Woven lace has structure, depth, and richness that cheaper alternatives can't replicate. It photographs differently, moves differently, and lasts differently. Our chiffon and organza are lightweight and breathable, chosen for brides who will wear their dress for twelve or more hours, often in warm outdoor settings.
Every Lace & Love gown is handmade. No automated cutting machine, no assembly line, no overseas factory. Shany and her team cut, sew, and finish every dress by hand in our atelier in Israel, with each gown taking between 40 and 80 hours of skilled handwork. That is what "handmade" actually means not a marketing phrase, but a description of how the dress is built. Explore the craftsmanship in our vintage lace gowns and lace and chiffon collection.
6. The Materials Where We Source, and Why It Matters
The quality of a wedding dress is decided before a single stitch is placed it starts with the materials. We source fabrics from premium European suppliers, primarily in France, Italy, and the UK the same suppliers used by luxury bridal houses. The difference is that we pass the savings from our low overhead directly to you.
- What we never use: stretch lace, polyester satin, mass-produced trims.
- What we always use: woven French lace with genuine floral patterns, lightweight breathable chiffon, soft silk-touch lining, and quality structure elements that hold their shape.
When you hold a Lace & Love gown, the difference is immediate. The weight is right, the hand feel is luxurious, and the lace pattern is sharp and detailed the result of choosing better materials, every time.
Frequently Asked Questions
How long does it take to make and ship my dress?
Production takes 6–8 weeks, followed by express shipping via DHL/UPS. If your wedding date is approaching quickly, message us and we will advise on timing.
Will I pay customs fees when my dress arrives?
No. We ship worldwide with DDP, which means duties and taxes are prepaid no surprise customs charges at your door.
How do measurements work if I can't visit the studio?
We make every gown to your exact bust, waist, hip, height, and hollow-to-hem measurements. We provide a clear measuring guide and offer WhatsApp and video-call guidance so the fit is right before we cut.
Can I customize my gown or combine two designs?
Yes. You can adjust the neckline, sleeves, back coverage, lining color, and slit and even combine a bodice from one gown with the skirt of another. Shany confirms every detail with you before production begins.
The Bottom Line
If you want a custom boho wedding dress that costs significantly less than a boutique gown, fits without alterations, is made from premium European materials, and is backed by 500+ five-star reviews, Lace & Love was built for you. We are not the biggest or most-advertised bridal studio but we make some of the most beautiful, well-crafted, and honestly priced custom wedding dresses anywhere, and our brides' reviews say the same.
Ready to begin? Browse the full collection, explore our boho wedding dresses, or message Shany directly to start your gown.
